American pizza chain Papa John’s International is preparing a major return to the Indian market after its exit in 2017. The brand, which operates in more than 45 countries, has announced plans to establish 650 outlets across India over the next ten years, beginning with Bengaluru later this year.
The relaunch will be led by Pulsar Capital, which has acquired the India master franchise rights from Dubai-based PJP Investments Group. Pulsar’s leadership has also joined the board of Papa John’s Pizza India to oversee the rollout strategy.
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PJP Investments, backed by private equity firm Levant Capital, continues to manage Papa John’s operations across the UAE, Saudi Arabia and Jordan, where it runs more than 120 outlets. The group had earlier considered reviving the brand in India but those efforts were deferred.
Papa John’s is facing slowing sales in its home market
Papa John’s renewed entry coincides with slowing sales in its home market. In the first quarter of this year, North American comparable sales dipped by nearly three percent, while international markets delivered modest growth. Global revenue rose only one percent year-on-year to $518 million.
The company is entering a highly competitive Indian pizza segment dominated by Domino’s, which operates over 2,200 stores, and Pizza Hut, with around 950 outlets. To strengthen its presence, Papa John’s is expected to localise its offerings while retaining signature menu items.
With Pulsar Capital backing, the chain is betting on India’s expanding fast-food market and rising consumer demand for global dining experiences.